The new product featuring a revolving credit line will play a pivotal role in the rapid development of TBC Uzbekistan's digital banking ecosystem — the largest in Central Asia. It will enhance customer engagement, increase loyalty, and provide convenient access to related services. Alongside TBC UZ, the ecosystem includes the digital payment app Payme and Payme Nasiya — a rapidly growing installment lending business.
The launch of the Osmon card is part of TBC's efforts to broaden its product range in the country and enhance access to top-notch digital financial services. This event follows the recent introduction of the Salom card — a debit card intended to serve as an entry point into the TBC Uzbekistan ecosystem.
Nika Kuridian, CEO of TBC Group in Uzbekistan, commented: “The launch of the Osmon card marks another significant step towards simplifying and enhancing financial services for our clients. We have the best team in the market, equipped with deep knowledge of the lending business and focused on profitability. We continue to successfully scale our operations in Uzbekistan.
The introduction of this new product represents a leap forward in diversifying our offerings, deepening market penetration, and promoting financial inclusion in the country. This initiative comes after a productive year during which we secured substantial funding from a wide array of institutions, launched exciting new products, and signed strategic agreements with international partners, underscoring our ongoing success in Uzbekistan.”